Home About us Blog Smart Yachts Guide to Genoa Boat Show 2025
19 August 2025

Smart Yachts Guide to Genoa Boat Show 2025

September in Genoa carries a particular electricity. The sea is still warm, the evenings long enough for an Aperol on the waterfront, and in the middle of it all the city prepares to welcome one of the most important weeks in the nautical calendar. From 18 to 23 September 2025, the Genoa Boat Show returns for its 65th edition, taking over the newly reimagined waterfront with more than 200,000 square metres of space devoted entirely to life on the water.

It’s not just the numbers, though they are impressive: more than a thousand boats, five separate shows running simultaneously, and six full days of presentations, debates, and sea trials. What gives Genoa its unique flavor is the combination of Italian design, global manufacturers, and the rugged character of the port city itself. One moment you’re climbing aboard a new Sanlorenzo, the next you’re wandering the streets behind the old port in search of a plate of trofie with pesto.



Five shows, five moods

Yachts & Superyachts is where the pulse of the industry beats strongest. Yacht hulls glisten along the quayside, this year with a dedicated Catamaran Hub for multihulls and a new Super Boat Area for larger RIBs. Powerboats have their own stylish corner, the Power Village, designed for both viewing and relaxing.

A short walk away is Boating Discovery, dedicated to outboards and RIBs. Inside the Blue Pavilion you can stroll among the latest engines and kit, while outside the slips come alive with boats awaiting sea trials. If you book in advance, you can be out on the water in minutes.

Above that is TechTrade, where the talk is not about hull shapes but electronics, generators and marina equipment. It is a less glamorous but no less important place, where yards and suppliers make deals and plan their next moves.

Sailing World is like a trade show within a trade show. New rigs and hulls sit alongside safety innovations and lightweight equipment, attracting a community for whom sailing is both a passion and a science. The atmosphere is more relaxed, club-like, with areas to relax and socialise.

Finally, there is Living the Sea, a section that moves away from the equipment and looks at the culture of being on the water. It covers everything from nautical tourism to sustainability initiatives, and hosts award ceremonies that bring together all the big names in the sector.



Yacht Premieres

For many visitors the highlight is always the premieres, and 2025 will not disappoint. More than 30 debuts are expected, including the Sanlorenzo SL110A, the Bluegame BGF45, two fresh Fountaine Pajot models (the New 41 and New 44), and the Dufour 48. These sit alongside a wider line-up of motor and sailing yachts, each jostling for a moment in the spotlight.

Genoa has always been strong on Italian shipyards, but the international presence grows every year. It makes the docks feel like a theatre of contrasts: minimalist Northern European lines next to bold Mediterranean flair, each trying to outdo the other in style and technology.


Life beyond the piers

The show is not just about walking the decks. There are conferences, design discussions and sporting events on the programme, as well as the inevitable end-of-day ceremonies where watches are presented and polite but hearty applause is given.

And then there is Genoa itself. Step out of the show and you will find yourself in one of Italy’s most atmospheric port cities. Dinner might be at a table in a family-run trattoria or perhaps oysters in the old port, with superyachts lit up behind you. Evenings here have their own rhythm, slower and more down-to-earth than Cannes or Monaco, but no less refined.



Map of the Genoa Boat Show 2025




Essentials

  • Dates: 18 to 23 September 2025
  • Location: Piazzale Kennedy 1, Genoa
  • Hours: 10:00 to 18:30

The Genoa Boat Show has been around for 65 years because it combines two things: serious business for the industry and a festive mood for all those who love the sea. It is technical and cultural, Italian and international, glamorous and practical. In other words, it is very much like Genoa itself.

Just before Genoa, the season of yacht shows starts in France with the Cannes Yachting Festival. Make sure to take a look at Smart Yachts Guide to the Cannes Yachting Festival 2025

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Smart Yachts Guide to Genoa Boat Show 2025

September in Genoa carries a particular electricity. The sea is still warm, the evenings long enough for an Aperol on the waterfront, and in the middle of it all the city prepares to welcome one of the most important weeks in the nautical calendar. From 18 to 23 September 2025, the Genoa Boat Show returns for its 65th edition, taking over the newly reimagined waterfront with more than 200,000 square metres of space devoted entirely to life on the water.

It’s not just the numbers, though they are impressive: more than a thousand boats, five separate shows running simultaneously, and six full days of presentations, debates, and sea trials. What gives Genoa its unique flavor is the combination of Italian design, global manufacturers, and the rugged character of the port city itself. One moment you’re climbing aboard a new Sanlorenzo, the next you’re wandering the streets behind the old port in search of a plate of trofie with pesto.



Five shows, five moods

Yachts & Superyachts is where the pulse of the industry beats strongest. Yacht hulls glisten along the quayside, this year with a dedicated Catamaran Hub for multihulls and a new Super Boat Area for larger RIBs. Powerboats have their own stylish corner, the Power Village, designed for both viewing and relaxing.

A short walk away is Boating Discovery, dedicated to outboards and RIBs. Inside the Blue Pavilion you can stroll among the latest engines and kit, while outside the slips come alive with boats awaiting sea trials. If you book in advance, you can be out on the water in minutes.

Above that is TechTrade, where the talk is not about hull shapes but electronics, generators and marina equipment. It is a less glamorous but no less important place, where yards and suppliers make deals and plan their next moves.

Sailing World is like a trade show within a trade show. New rigs and hulls sit alongside safety innovations and lightweight equipment, attracting a community for whom sailing is both a passion and a science. The atmosphere is more relaxed, club-like, with areas to relax and socialise.

Finally, there is Living the Sea, a section that moves away from the equipment and looks at the culture of being on the water. It covers everything from nautical tourism to sustainability initiatives, and hosts award ceremonies that bring together all the big names in the sector.



Yacht Premieres

For many visitors the highlight is always the premieres, and 2025 will not disappoint. More than 30 debuts are expected, including the Sanlorenzo SL110A, the Bluegame BGF45, two fresh Fountaine Pajot models (the New 41 and New 44), and the Dufour 48. These sit alongside a wider line-up of motor and sailing yachts, each jostling for a moment in the spotlight.

Genoa has always been strong on Italian shipyards, but the international presence grows every year. It makes the docks feel like a theatre of contrasts: minimalist Northern European lines next to bold Mediterranean flair, each trying to outdo the other in style and technology.


Life beyond the piers

The show is not just about walking the decks. There are conferences, design discussions and sporting events on the programme, as well as the inevitable end-of-day ceremonies where watches are presented and polite but hearty applause is given.

And then there is Genoa itself. Step out of the show and you will find yourself in one of Italy’s most atmospheric port cities. Dinner might be at a table in a family-run trattoria or perhaps oysters in the old port, with superyachts lit up behind you. Evenings here have their own rhythm, slower and more down-to-earth than Cannes or Monaco, but no less refined.



Map of the Genoa Boat Show 2025




Essentials

  • Dates: 18 to 23 September 2025
  • Location: Piazzale Kennedy 1, Genoa
  • Hours: 10:00 to 18:30

The Genoa Boat Show has been around for 65 years because it combines two things: serious business for the industry and a festive mood for all those who love the sea. It is technical and cultural, Italian and international, glamorous and practical. In other words, it is very much like Genoa itself.

Just before Genoa, the season of yacht shows starts in France with the Cannes Yachting Festival. Make sure to take a look at Smart Yachts Guide to the Cannes Yachting Festival 2025

[~DETAIL_TEXT] =>

Smart Yachts Guide to Genoa Boat Show 2025

September in Genoa carries a particular electricity. The sea is still warm, the evenings long enough for an Aperol on the waterfront, and in the middle of it all the city prepares to welcome one of the most important weeks in the nautical calendar. From 18 to 23 September 2025, the Genoa Boat Show returns for its 65th edition, taking over the newly reimagined waterfront with more than 200,000 square metres of space devoted entirely to life on the water.

It’s not just the numbers, though they are impressive: more than a thousand boats, five separate shows running simultaneously, and six full days of presentations, debates, and sea trials. What gives Genoa its unique flavor is the combination of Italian design, global manufacturers, and the rugged character of the port city itself. One moment you’re climbing aboard a new Sanlorenzo, the next you’re wandering the streets behind the old port in search of a plate of trofie with pesto.



Five shows, five moods

Yachts & Superyachts is where the pulse of the industry beats strongest. Yacht hulls glisten along the quayside, this year with a dedicated Catamaran Hub for multihulls and a new Super Boat Area for larger RIBs. Powerboats have their own stylish corner, the Power Village, designed for both viewing and relaxing.

A short walk away is Boating Discovery, dedicated to outboards and RIBs. Inside the Blue Pavilion you can stroll among the latest engines and kit, while outside the slips come alive with boats awaiting sea trials. If you book in advance, you can be out on the water in minutes.

Above that is TechTrade, where the talk is not about hull shapes but electronics, generators and marina equipment. It is a less glamorous but no less important place, where yards and suppliers make deals and plan their next moves.

Sailing World is like a trade show within a trade show. New rigs and hulls sit alongside safety innovations and lightweight equipment, attracting a community for whom sailing is both a passion and a science. The atmosphere is more relaxed, club-like, with areas to relax and socialise.

Finally, there is Living the Sea, a section that moves away from the equipment and looks at the culture of being on the water. It covers everything from nautical tourism to sustainability initiatives, and hosts award ceremonies that bring together all the big names in the sector.



Yacht Premieres

For many visitors the highlight is always the premieres, and 2025 will not disappoint. More than 30 debuts are expected, including the Sanlorenzo SL110A, the Bluegame BGF45, two fresh Fountaine Pajot models (the New 41 and New 44), and the Dufour 48. These sit alongside a wider line-up of motor and sailing yachts, each jostling for a moment in the spotlight.

Genoa has always been strong on Italian shipyards, but the international presence grows every year. It makes the docks feel like a theatre of contrasts: minimalist Northern European lines next to bold Mediterranean flair, each trying to outdo the other in style and technology.


Life beyond the piers

The show is not just about walking the decks. There are conferences, design discussions and sporting events on the programme, as well as the inevitable end-of-day ceremonies where watches are presented and polite but hearty applause is given.

And then there is Genoa itself. Step out of the show and you will find yourself in one of Italy’s most atmospheric port cities. Dinner might be at a table in a family-run trattoria or perhaps oysters in the old port, with superyachts lit up behind you. Evenings here have their own rhythm, slower and more down-to-earth than Cannes or Monaco, but no less refined.



Map of the Genoa Boat Show 2025




Essentials

  • Dates: 18 to 23 September 2025
  • Location: Piazzale Kennedy 1, Genoa
  • Hours: 10:00 to 18:30

The Genoa Boat Show has been around for 65 years because it combines two things: serious business for the industry and a festive mood for all those who love the sea. It is technical and cultural, Italian and international, glamorous and practical. In other words, it is very much like Genoa itself.

Just before Genoa, the season of yacht shows starts in France with the Cannes Yachting Festival. Make sure to take a look at Smart Yachts Guide to the Cannes Yachting Festival 2025

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Smart Yachts Guide to Genoa Boat Show 2025

September in Genoa carries a particular electricity. The sea is still warm, the evenings long enough for an Aperol on the waterfront, and in the middle of it all the city prepares to welcome one of the most important weeks in the nautical calendar. From 18 to 23 September 2025, the Genoa Boat Show returns for its 65th edition, taking over the newly reimagined waterfront with more than 200,000 square metres of space devoted entirely to life on the water.

It’s not just the numbers, though they are impressive: more than a thousand boats, five separate shows running simultaneously, and six full days of presentations, debates, and sea trials. What gives Genoa its unique flavor is the combination of Italian design, global manufacturers, and the rugged character of the port city itself. One moment you’re climbing aboard a new Sanlorenzo, the next you’re wandering the streets behind the old port in search of a plate of trofie with pesto.



Five shows, five moods

Yachts & Superyachts is where the pulse of the industry beats strongest. Yacht hulls glisten along the quayside, this year with a dedicated Catamaran Hub for multihulls and a new Super Boat Area for larger RIBs. Powerboats have their own stylish corner, the Power Village, designed for both viewing and relaxing.

A short walk away is Boating Discovery, dedicated to outboards and RIBs. Inside the Blue Pavilion you can stroll among the latest engines and kit, while outside the slips come alive with boats awaiting sea trials. If you book in advance, you can be out on the water in minutes.

Above that is TechTrade, where the talk is not about hull shapes but electronics, generators and marina equipment. It is a less glamorous but no less important place, where yards and suppliers make deals and plan their next moves.

Sailing World is like a trade show within a trade show. New rigs and hulls sit alongside safety innovations and lightweight equipment, attracting a community for whom sailing is both a passion and a science. The atmosphere is more relaxed, club-like, with areas to relax and socialise.

Finally, there is Living the Sea, a section that moves away from the equipment and looks at the culture of being on the water. It covers everything from nautical tourism to sustainability initiatives, and hosts award ceremonies that bring together all the big names in the sector.



Yacht Premieres

For many visitors the highlight is always the premieres, and 2025 will not disappoint. More than 30 debuts are expected, including the Sanlorenzo SL110A, the Bluegame BGF45, two fresh Fountaine Pajot models (the New 41 and New 44), and the Dufour 48. These sit alongside a wider line-up of motor and sailing yachts, each jostling for a moment in the spotlight.

Genoa has always been strong on Italian shipyards, but the international presence grows every year. It makes the docks feel like a theatre of contrasts: minimalist Northern European lines next to bold Mediterranean flair, each trying to outdo the other in style and technology.


Life beyond the piers

The show is not just about walking the decks. There are conferences, design discussions and sporting events on the programme, as well as the inevitable end-of-day ceremonies where watches are presented and polite but hearty applause is given.

And then there is Genoa itself. Step out of the show and you will find yourself in one of Italy’s most atmospheric port cities. Dinner might be at a table in a family-run trattoria or perhaps oysters in the old port, with superyachts lit up behind you. Evenings here have their own rhythm, slower and more down-to-earth than Cannes or Monaco, but no less refined.



Map of the Genoa Boat Show 2025




Essentials

  • Dates: 18 to 23 September 2025
  • Location: Piazzale Kennedy 1, Genoa
  • Hours: 10:00 to 18:30

The Genoa Boat Show has been around for 65 years because it combines two things: serious business for the industry and a festive mood for all those who love the sea. It is technical and cultural, Italian and international, glamorous and practical. In other words, it is very much like Genoa itself.

Just before Genoa, the season of yacht shows starts in France with the Cannes Yachting Festival. Make sure to take a look at Smart Yachts Guide to the Cannes Yachting Festival 2025

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Exclusively for sale with Smart Yachts
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World Premieres at boot Dusseldorf 2026
Running from 17 to 25 January, boot Düsseldorf hosts more than 1,000 boats and yachts across 16 exhibition halls
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GALEON 520 FLY — The New Generation Of Galeon Flybridge Yachts
Galeon Yachts introduces a brand-new model
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Sessa C68 TELLUR — Price Reduction
Ready-to-cruise package with VAT paid status
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2017 Princess LARIMAR II — Price Reduction
Larimar II recently received a €105,000 price reduction
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Tecnomar for Lamborghini Yachts Available on the Market
An overview of the few Tecnomar for Lamborghini yachts currently available for sale, including confirmed delivery dates and build slots.
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72m Giorgio Armani–Designed Admiral Superyacht Sold Off-Market
A first look at the newly delivered 72m Giorgio Armani–designed Admiral superyacht, sold off-market.
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Smart Yachts joined The Gulf Superyacht Summit 2025
Julia Skop shared her insights on attracting owners to base their yachts in the Gulf Region
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First 50m Admiral Panorama superyacht launched
The yacht made her splash on 1st December in Marina di Carrara
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